Why WordPress Is the Right CMS for Hosting Your E-Commerce Website

In most cases when people are about to start an e-commerce website they think about Opencart, Magento, Prestashop and Shopify as their CMS options. If you ask them why they don’t consider WordPress, they’ll provide many of the following reasons:

  • It lacks scalability
  • It can’t handle too much traffic
  • It’s tailored to blogs and isn’t a good e-commerce platform
  • It lacks backend support for sales reports and inventory management
  • It doesn’t support ERP integration
  • And finally, it’s vulnerable to cyber attacks.

Now let’s justify the accuracy of these arguments. I gladly want to tell you that except ERP integration none of these arguments sticks in front of the strengths that WordPress has. Let’s talk about them step-by-step:

    1. Scalability and Traffic Handling: If WordPress wouldn’t have been scalable then Techcrunch and Mashable type websites wouldn’t be running on it. As far as traffic handling is the concern, I want to tell you that these sites get millions of visitors everyday and WordPress CMS installed in the servers of these sites serve them with great efficiency.
    1. Tailored to blogs: This is a wakeup call for all the guys who still think that WordPress is tailored to blogs only. Gone are the days when WordPress was made for bloggers only. Now it has been proved again and again as a powerful platform for sites of all types. Whether they’re article directories, corporate websites, classified sites or social networks, WordPress is being used everywhere successfully. 63% of websites hosted on a CMS use WordPress, which is a huge amount.
    1. E-commerce features: For starting an e-commerce site on WordPress you’ll have to install WooCommerce plugin. Now, this plugin comes with a lot of features and remaining features can also be installed with the help of some other free and paid plugins.
  1. Vulnerability to security threats: Some people say that WordPress is an open source platform so it can be hacked easily. Well, tell me one thing – which other e-commerce CMS isn’t an open source platform? Can you please name any? If not, then how’s it different from others? In fact, it has the largest community of developers who contribute to its security by finding bugs and developing fixes for them. Updating WordPress core features is as easy as clicking a button. Plus, if combined with BuddyPress then it becomes a much more powerful e-commerce platform even for large scale e-commerce sites.

WordPress for e-commerce has great potential and opportunities. However, no website is currently utilizing a good part of these opportunities.

This article was written by Ricard D Knowles for increasing knowledge about WordPress. For more information visit http://www.aksindiblog.com

Article Source: http://EzineArticles.com/expert/Ricard_D_Knowles/1578569

 

E-Commerce Website Development And Its Benefits

An e-commerce website is one that makes it possible for you to sell your services or products using the internet. This means an online shopping cart kind of website that allows users to find the products they want and even purchase them from the comfort of where they are. You can have a secure payment gateway integrated into the website to make it easy for orders and transactions to be completed. Regardless of the kind of business you run, you will find e-commerce website development services that focus on the major operations of your business giving you the best.

Shoppers have turned to the internet to purchase what they need from the comfort of their offices and homes. Online businesses are better set when they can make it all possible for the customers and this is what an e-commerce website offers. The development makes any website attractive, fully-functional and user-friendly. There are so many benefits that your business stands to enjoy when it has an e-commerce website and they include the following.

    • The development fetches you a broader reach across borders and world markets for that matter. You will find it easy to sell what you have without any geographical limitations.
    • You can enjoy the benefits regardless of the type of business you run or the services and products you have to offer.
    • You will have an interactive website that is attractive and unique meeting all customer needs and expectations. There is nothing as valuable as satisfied customers for any business and this is what an e-commerce website will get you.
    • Your visibility will be enhanced using the right and best optimization. This will get you the benefits of more traffic and conversions which is what every business is looking for nowadays.
    • With an e-commerce website, you will be in a position to offer all useful information to the shoppers and customers thus making their shopping experiences most pleasant and fulfilling. They will get relevant product information, pictures and specifications from given catalogues and galleries. It is a simple way of ensuring they are sure and comfortable with the choices they make.
    • With this development, you will be selling what you have round the clock. There is no closing time or operating days with an e-commerce website. Every day is a good business day for you since your store remains open all through for your customers. Your customers can find and purchase what they need even when you are sound asleep and this is most beneficial for the business.
    • You enjoy customer friendly features including language, currency support, calculator and shopping cart with website development. You can make it even better by including payment gateways and shipping of products to ensure that your customers receive them safely and securely.
  • With this kind of site, you will find it easy to maintain orders, inventory, stocks and customer data. You will be in better control of every aspect of your business, creating a path for growth and expansion.

E-commerce website development is what every modern online business requires to make progress and experience growth. It offers the convenience every customer is looking for today together with other valuable benefits for any business.

Article Source: http://EzineArticles.com/expert/Nipuna_Abeyratna/1486717

 

Smart And Effective Tips For A Successful E-Commerce

Today, the international B2C market is doing so at break-neck speeds. Indeed, e-commerce is on an upward development. In many countries, sales projections for next year are estimated at $51.4 billion. Mobile commerce, emerging markets, brands moving into international markets, and advance shipping and payment options fuel this global growth. How can your venture in e-commerce make the most of the explosive opportunities? Here are some smart and effective tips for a successful e-commerce shared by the experts themselves.

– Establish multiple channel offerings. Consumers demand variety and convenience. And they have different shopping methods. Today, your multi-channel strategy should combine online purchasing with in-store shopping; your multi-channel offerings should also include mobile app stores, catalog shopping, and even telephone orders, should these apply to your customer buying behavior. A store that can offer up on-the-floor checkout with mobile devices will boost sales better than a store that still uses traditional checkout. With multiple channel offerings, your e-commerce business can tap into opportunities, online and offline while giving what your customers want.

– Invest in efficient and effective systems to run your e-commerce. It’s true that you need to offer up the best products at the best prices to gain traction in the market. But you also need to have the smartest ERP solutions. Expert retail brands like yours will achieve more by integrating applications that seamlessly manage and automate every aspect of the business.

– Personalize experiences, consider specialized offerings. It sounds like a lot of work, and it is, but your e-commerce business will gain so much more. One-of-a-kind experiences can captivate customers and encourage brand loyalty. Meanwhile, individualized promotions can capitalize on niche markets that could prove lucrative in the long run.

– Integrate mobile commerce. Don’t just use tablets and smartphones as part of your on-the-floor checkout and in-store online browsing. Make sure your mobile store can provide fuss-free access to services like delivery update, maps to your store or store layout and click-to-call, among others.

– Improve customer experience across all channels. Online and in-store, a seamless experience that goes beyond means the trained personnel meets customer needs and uses the best POS software. To consistently provide a seamless customer experience for all channels, your e-commerce venture needs to be certain about product availability and implement smart supply chain technology.

– Invest in innovative solutions. Finally, continue to evolve because markets, trends, and technology will change. Your e-commerce business has a better chance at growth when it never stops to improve and you will soon reach your goals of success.

Article Source: http://EzineArticles.com/expert/Zachary_Hamilton/2192255

 

Rise of E-Commerce Web-Designing Companies

In last one decade, many E-commerce websites have mushroomed on the internet- front. The main reason being, the busy lifestyles of people where they are not left with time to devote for shopping or going to malls for some specific product. Whatever time they get, they want to spend it with family and in leisure activities. That’s why, the demand of e-commerce websites has increased a lot.

As E-commerce website market grew by leaps and bounds, so did those website designing companies which saw great upsurge in their business. They had expertise in making dynamic and user- friendly websites. In today’s time, traditional way of doing business has become obsolete. Customers do not want to walk around from shop to shop and neither had they time and energy to go through every product in the market with all the details at one place. E-commerce websites has solved this problem with a great deal of convenience. Now customers can see all the products and get every detail related to them at the click of a button. But on the same hand, it is very important for these E-commerce companies to create a user- friendly and easy website which can cater to the needs of an E-commerce websites.

Types of Websites

Though there are different forms of websites but in short, one is Content Management System or CMS and another one is Customized Web Designing.

CMS (Content Management System) Ecommerce Websites

Content Management Systems like Joomla, WordPress, Magento have gained huge popularity as it comes with the ready-to-install template with website builder administrator panel. Using any of these CMS, ecommerce website can be developed quickly and so these are available at cheaper prices. But such websites lack customisation and need upgradation on the new version released by developers. Also, these CMS are developed with many features, which may not be used by client/website owner, which make website heavy and slow to load. So, it is cheap but not very durable and these kinds of websites are heavy. Apart from these all, adding any further feature can be problematic for these kinds of templates, if plugin or component is not available online. CMS website designers may not provide customised components.

Customised Ecommerce Website

Companies which are professionally involved in website designing, know that a web page for an E-commerce website should be light and fluid in nature. Also, it must be secured and free from all kind of internet threats like hacking etc. A customised website using the programming language like PHP or.Net are considered very durable and high performing. Reason being, such websites are developed keeping requirement of the client in mind and only required files and folders are created. Administrator panel is also made easy to use. Due to having less file and database tables, such website load quickly and don’t require upgradation every year. A good & experienced custom ecommerce website designing company can make SEO friendly store for companies, which will help them gain huge traffic and sale.

A dedicated SEO team

In today’s competitive market scenario, when a person makes an online search on any search engine, he is most attracted to those few companies, which show- up on top-ten or top – twenty search results. It happens due to the fact that their SEO value is better than rest of the other service or business providers. The web- designing company which is hired for the E-commerce website should take care of Search Engine Optimization too. It should be the web-designing company’s responsibility to promote the website to come in for best search results. A proper marketing plan is chalked out under which SEO boosting is done. Keywords regarding the business and the targeted website are strategically used in the promotion which helps to popularize the website.

Work Delegation

It is a very practical situation for most of the E-commerce companies that they focus on their core job of meeting deadlines of their customers. But that’s not all. When a company invests so much money on its website and promotional activities then it also wants the convenience from experts of SEO services that they take care of it. The company itself cannot invest extra time out of their pocket in maintaining it. For this, the web designing company should have the ability to maintain both maintenance of the site and also promotions.

Webpulse Solution Pvt. Ltd, a fast pace E-commerce Web Designing & Website Development Company in New Delhi provides world class mobile responsive websites.

Article Source: http://EzineArticles.com/expert/Rahul_Ranjan_Singh/2238786

 

How E-commerce Web Site Design Differs From Normal Web Design

When it comes to e-commerce everything is a little bit different, even the web site design for an e-commerce site as compared to a normal web design. If you are interested in developing an e-commerce site, then it is important to learn about the differences between the two types of website designs and how you can design the best e-commerce website with your resources.

Your normal web design or normal website is structured to offer information to web surfers and so it includes a variety of text blocks, photos, animations and the like. The point of these websites is to be well organized and provide comprehensive information about the topic at hand to the web surfer. Frequently, these sites offer links to other websites and sometimes have advertising as well. This is the basic setup and design of the normal web page. However, with so many people worldwide using the Internet as a means for employment there is a drastic increase in e-commerce websites online, and these sites require different attention, functions, and tools.

Your basic e-commence web site is going to have the same elements as the normal website, however the e-commerce web site must also have shopping carts, secure check outs, shipping and/or delivery information, frequently live help or call center, credit card processing, fraud protection, and other elements.

For example, the e-commerce website should be designed as a store because it is offering products for sale. Also, text should be persuasive and help viewers make the decision to buy products or services from you. In addition to this, the e-commerce website should have additional information on the products, common and suggested uses, a great gifts section, and any other information that will help sell the product.

These websites should also utilize a search function where individuals can go and look for what they want without having to go through the entire website to find it. This is something normal web pages usually do not have, but as an e-commerce site it will certainly serve you and your customers well.

A testimonials page is also important on an e-commerce site because it allows newcomers to read about past customers experiences, which builds confidence immediately in your products and services. This is a really important page that you will certainly want to include on your e-commerce website.

Also, a FAQ page will really prove to be a big help to both you and your customers. The reason for this is that most customers have the same or very similar questions, and if you go ahead and answer them on an FAQ page you will not have to worry about receiving and responding to lots of different e-mails asking the same questions. Save yourself a lot of work and include an FAQ page!

Now that you know the basic differences between a normal web page and an e-commerce website, you are well on your way to building and designing your e-commerce website.

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Article Source: http://EzineArticles.com/expert/Michael_Turner/11868